Are you really ON LinkedIn?

I was talking to someone recently who was looking for some career and job-seeking advice. He asked me to review his paper resume and I asked if he’s on LinkedIn. He said yes with a big confident smile on his face. There was no hesitation in his answer.

After looking up his LinkedIn profile, I said to him, “You’re not on LinkedIn. You have a LinkedIn profile.” Needless to say, we changed this.

I see people make this mistake all too often. Job-seekers think that just because they have a LinkedIn account and copied their resume over to their profile that they’re going to start getting jobs, opportunities, resources, clients, etc. There’s a huge difference between having a LinkedIn account/profile and being ON LinkedIn.

Being ON LinkedIn requires interaction and creativity. Recruiters on LinkedIn are not your traditional recruiters. They are looking for much more than a resume to review your education and experience. They’re looking for examples of your work; they’re looking for your unique thoughts; they’re looking for endorsements and recommendations.

So, let’s tackle some of the things that take you from having a LinkedIn Profile to being ON LinkedIn. The assumption here is that you already have a profile setup with your work experience, education and hopefully, a lot more.

Being active on LinkedIn is the key to successful online networking and knowledge sharing. Here are some things to start doing so you become more active and visible.

LinkedIn Posts
There are two kinds of postings that you can take advantage of on LinkedIn. On your newsfeed, you can type right into the “Start a post…” box and your message will be seen on your connections’ news feeds. Pushing out updates regularly gives you visibility. Be careful not to over post, though. If you can’t think of anything to post, think about your passions. Post interesting articles that you find, inspiring quotes or even updates on cool projects you’re working on.

LinkedIn also has another posting option. You can write articles that can be visible by your connections, everyone in your network and anyone who follows you on LinkedIn. These posts are usually a little longer in length and should reflect some of your deeper thoughts. I treat mine like blog posts where I share my thoughts on different topics that I think my audience might be interested in. Your reach is much larger when you write articles on LinkedIn. Whether you’re trying to find a job, gain new clients or grow your network for knowledge, resource and idea sharing, visibility can impact your success. Posting gives you that visibility.

LinkedIn Groups
Joining and actively participating in groups is a great way to network and share knowledge and resources. Ask questions in groups about relevant topics that get people thinking. You can share articles here too, including ones that you wrote and posted yourself. Try to strike up conversations though with your posts rather than just posting them.

Don’t forget to comment on other people’s posts too and answer questions that they pose in the groups. Participating in groups is like attending a networking event. Eventually, you’ll connect with people who enjoy discussing, posting about and debating similar topics.

LinkedIn Jobs
If you’re looking for a job, you can do it right from LinkedIn. Some employers post their jobs on LinkedIn but require you to go to their website to apply. Others allow you to apply straight from LinkedIn.

If you apply for jobs on LinkedIn and the employer can see all of your activity (posts, comments, etc.) relevant to the job, your chances of spiking their interest might just increase.

LinkedIn Companies and Education
Follow companies you apply for jobs at or that you would like to work at one day. Keep up with what they’re doing – big projects they have going on, what they’re making the news for, awards they’re winning and other relevant announcements. Knowing these things will greatly benefit you in an interview to show that you’ve been keeping up with the company.

LinkedIn’s Education features also allow you to connect with students, alumni and professors at colleges and universities. This is a great way to network and connect with people who have something in common with you.

LinkedIn Connections
Connections are more than just a static network or popularity contest. LinkedIn Connections are about relationships. LinkedIn has a great feature where you can see your last conversation with a connection. Make sure to reach out to your connections every once in a while especially if they are not people you see or talk to regularly.

Maintaining relationships is more important than simply connecting on LinkedIn. Put a reminder on your calendar every few months to reach out to people on LinkedIn.

It’s a commitment to really be ON LinkedIn but it’s one worth making. What are your best practices on LinkedIn?


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It’s performance review time: Tips for the dreaded self-evaluation

It’s performance review time – my favorite time of year…just kidding! It’s not really a fun time for anyone. Employees usually dread it. Managers hate the paperwork. Human Resources goes bananas because they have to sort through all of the reviews and their phones are constantly ringing with questions and concerns.

Plus, there’s been quite a lot of controversy about performance reviews. Thought leaders have been debating the value of performance reviews and whether or not we should even have them. While this debate continues, most organizations are still doing performance reviews.

As a Human Resources professional, I’ve coached a lot of managers on how to best deal with performance management and reviews. However, the people who usually don’t get much direction from Human Resources are the employees who are actually being evaluated.

There’s this thing called the self-evaluation that people often dread completing for their managers as part of the performance review process. Usually, they get submitted with nothing on them except a signature. Sometimes, there’s a joke written on it to see if anyone’s actually looking at it. Other times, people basically write what their job is rather than how they added value to a project or how they went above and beyond.

Here are some great tips that I’ve learned from being evaluated and from evaluating others (and reviewing their self-evaluations):

  • Make it a year-long task to save time in the end. Starting on the first day of your performance year, commit to completing your self-evaluation. As you accomplish things, receive positive feedback or meet goals, make a note of it on your self-evaluation (or your own document if you don’t have the actual form yet). You’ll save a lot of time in the end if you don’t wait until the year is over to try and remember or find things to put on your evaluation form.
  • Stop putting things on your self-evaluation that are simply your job duties. It always amazes me when I see this on self-evaluations: “I’m always on time to work.” Well, it is part of your job to arrive on time! Your manager and Human Resources both know what your job is already. You don’t have to tell them again.
  • Go ahead and brag. It’s okay to talk yourself up if you’ve accomplished a lot. Structure your thoughts though. What did you accomplish? What was the impact of what you accomplished on your team or the organization? In other words, what value did it provide to the overall goal or mission?
  • After you brag about yourself, talk about some of the areas you would like to improve in. If you don’t tell your manager this, they won’t help you get better.
  • Document the status of your goals. Did you have goals for the year? Did you meet them? Perhaps, you even exceeded them. Either way, document this. If you did not meet a goal, explain the reason, the obstacles and the plan to complete it within a specific timeframe.
  • Be real. Be honest about what you put on your self-evaluation and write it with a genuine tone/voice. Don’t try to make bad things sound good or good things sound better. Also, don’t diminish the value of something great because you’re modest.
  • During your review, talk to your manager about what you put in your self-evaluation. Have a conversation about what you’re proud of and what you would like the two of you to work on next year.

These tips will help you complete your self-evaluation and hopefully, find value in it so that it’s not just paperwork that you have to complete every year. These tips should help the performance review process become more meaningful and less dreaded for both you and your manager. As I always tell people I mentor, “The first step to improving ourselves is to engage in constant self-reflection. Make it a habit, part of your everyday.”


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Don’t wait until you need a job to update your resume

You wouldn’t wait until you’re completely dehydrated to drink water, right? Well, if you did, you would know that it’s not the best idea and doesn’t feel very good. It’s better to stay hydrated and drink enough water every day.

The same goes for updating your resume. If you wait until you need a job, you might find that you’re in more of a panic. You can’t remember everything you’ve done and you’re likely going to write your resume from a different perspective when you’re looking for a job versus when you already have one.

Here are some suggestions of what you should be updating on your resume even when you’re not looking for a job:

  • Update your demographics and contact information – phone number, email address and education.
  • Regularly, update the details of your job. Add new projects, responsibilities and accomplishments.
  • Add new certifications or licenses you’ve received.
  • Add new memberships to professional organizations.
  • Add new skills.
  • Update your volunteer experiences.
  • Change up your layout. Giving your resume a new look and feel can go a long way to making it stand out. Take the time to do this when you’re not under pressure to find a job.

Taking these steps when you’re happily employed will pay off in the long run. Update your resume when the content is fresh in your mind. If you ever decide that it’s time to move on or if you ever fall into the unfortunate situation of having to find a new job, you’ll be ready to do so.

Additionally, an updated resume may come into handy for reasons other than finding a new job in another company:

  • If there’s another position or promotional opportunity within your organization, you’ll probably still need to submit a resume.
  • If you’re looking for volunteer opportunities, nonprofits may ask for your resume.
  • If you’re networking, you may want to share your resume.
  • If you’re ever looking to sit on a board for a nonprofit, you may also have to submit a resume.
  • If you’re ever recruiting for positions, candidates will be looking at your LinkedIn profile as much as you are looking at theirs.
  • If you ever plan to go back to school or apply for a scholarship, you may need to submit a resume.

It’s a time commitment to keep your resume updated but it’s an investment worth making for future success. It will also save you a lot of time when it matters most. Don’t wait until you need a job to update your resume!


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Work-life balance is so last year!

OK, so I’m exaggerating a little with that title but it’s only because I want people to really get it that work-life balance was just a fad that didn’t last too long. For a few years, HR professionals were trying to figure out why employees were so unhappy with their jobs and why they were getting so burned out. So, they came up with “work-life balance,” the idea that employees will be more productive at work if we can create a better balance and distinction between their work time and their personal time.

Many companies, now, are finding out that their employee’s productivity and engagement still are not improving. But, why? Is it actually because work-life balance was a bad idea? Maybe. Maybe not. Maybe the world of technology and work just grew faster than companies and HR departments could keep up with. Maybe before we had all this technology and ways of multi-tasking and working more efficiently, things in work and life just took a lot more time and effort. Thus, it was important to differentiate and allocate specific time to our professional lives and our personal lives.

Now, we can actually engage in work and personal time simultaneously, which is why work-life balance is so last year. The new trend? Work-life integration. It might seem like it’s only a matter of semantics but I think it’s a little more than that. Whereas work-life balance focuses on how we can make sure that our employees are getting an appropriate portion of both everyday, work-life integration places a greater importance on how we can find ways to blend work and personal time so that both come together (rather than stay distinct) to create a more meaningful and whole life.

Work-life integration also forces our HR professionals to think about how to make work more enjoyable so that employees want it to become part of their being, their every day, their every second. The idea is that our work should somehow merge with our personal lives so that we can get the job done and still be able to live our lives as we please.

What does this look like in the real world? Gone are the days of no cell phones at work, no social media at work and no internet at work. Gone are the days of 9-5 shifts, work-life balance/distinction and dare I say, those ridiculous attendance policies. That’s right, employees are no longer being measured by whether or not they “show up” for work. Innovative companies are moving towards measuring performance based on results. This solves the problem of presenteeism, the concept of employees who are present at work but do not actually get work done.

With laptops, ipads, smartphones and smart gear (watches, fitbits, glasses, etc.), we can get work done anywhere, anytime. We can multitask too, performing personal and work-related tasks at the same time. For example, I can send a tweet out from my iPhone while I wait for my work computer to start-up or send a group text reminder about my dinner party to friends while I’m waiting for a meeting to start. For many people, technology has become such a norm for them that it is the only way they know how to focus (versus the idea that technology is a distraction). Technology is no longer a distraction for everyone.

Clearly, everyone works differently and for some people, keeping life and work separate may still be a preference. That’s why it’s important for HR departments and business leaders to offer more flexibility and more choice in the workplace. If we let people work however it is that they work best, we’ll see more results, productivity and engagement.


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